A developer just pulled off running a massive data-center AI model on a MacBook Pro. And it may show Apple is winning the AI race after all.

Apple’s $599 MacBook Neo brings the Mac experience to budget buyers, targeting Windows and Chromebook users while countering ...

Apple's sophisticated Pages, Numbers, and Keynote apps are free and work seamlessly across the company's devices, though we ...

What a funny coincidence that celebrations of Apple’s 50th anniversary would hit the same month that the company introduced ...

Apple has announced the latest Pro models in its MacBook family, with the M5 Pro and M5 Max variants being its fastest and most powerful yet. Starting at $2,199 / £2,199 they will be available to ...

With Apple’s 50th anniversary fast approaching, the Computer History Museum is planning a series of programs and a temporary exhibit to celebrate the company’s history. Here are the details. The ...

Geoff’s column hunts for how tech can make your life better — and advocates for you when tech lets you down. Got a question or topic to investigate? [email protected] and geoffreyfowler.88 ...

Apple TV’s biggest sci-fi show ever is gaining ground on a new streaming platform. Late last year, Apple TV released the first season of Pluribus, the slow-paced, methodical sci-fi hit from creator ...

Apple and Google announced Monday that the two tech giants have forged a major multi-year partnership that will power Siri with Google Gemini later this year. The deal, which will also bring Google ...

This is read by an automated voice. Please report any issues or inconsistencies here. In March 1976, Apple cofounders Steve Jobs and Steve Wozniak both signed a $500 check weeks before the official ...

Apple is teaming up with Google to use Gemini models for an AI-powered Siri. Reports swirled in August that Apple was in early talks with the search giant to use a custom Gemini model to power a new ...

Apple has been subject to a lot of criticism over its AI strategy, especially after it delayed several powerful Siri upgrades earlier this year. But a new report may help explain why, in part, Apple’s ...