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5 best augmented reality use cases

Augmented reality (AR) uses cutting-edge technology to add artificial, digital qualities to real-life objects. Learn how AR ...

Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR) Market Report 2026-2036: Expanding Ecosystem of XR Hardware, Software Platforms, and Immersive Content ...

The Virtual, Augmented, and Mixed Reality market is at a transformative juncture, evolving from niche applications to mainstream consumer and enterprise use, reshaping industries such as gaming, ...

Snapchat’s Upcoming Augmented Reality Glasses Will Launch Under a New Brand Called Specs

Snap Inc, the company behind Snapchat is launching a new subsidiary called Specs for its upcoming AR glasses, scheduled to ...
Forbes

Immersive Marketing: How VR And AR Can Transform Customer Experiences

Brands are constantly seeking innovative ways to connect with their audiences. Today, virtual reality (VR) and augmented reality (AR) are no longer just futuristic concepts. They are powerful tools ...
Harvard Business Review

How Augmented Reality Can — and Can’t — Help Your Brand

Determining whether to use augmented reality (AR) is a complex decision for any business. Factors such as development costs, finding appropriate use cases, and maintaining the technology have ...