Let's start with a universal truth: Getting customers to choose you once is not that hard, but getting them to keep choosing you time after time? Now, that’s what separates thriving brands from the ...

In business, retaining customers is just as important, if not more so, than acquiring new ones. One highly effective strategy for fostering customer loyalty and ensuring repeat business is the ...

A growing number of brands are using AI to improve customer experience with loyalty programs and streamlined operations. These brands are using the technology to offer more personalized experiences ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

As retail faces unprecedented challenges, from rising acquisition costs to ever-changing consumer expectations, the old ways of building customer loyalty are falling short. Generic discounts, blanket ...

In the bustling world of QSRs, loyalty programs have become essential for engaging and rewarding customers. However, the plethora of programs and apps can be overwhelming to customers. To stand out, ...

LONDON--(BUSINESS WIRE)--A new international research study conducted by Valuedynamx, a Collinson company and leading global provider of curated, data-driven purchase rewards, highlights ripe ...

When it comes to building a successful loyalty program, emotional connection is key, according to a new report from Gale, a business agency which provides insights to brands. Programs with an active ...

Evok Restaurant Marketing shares 10 loyalty strategies to boost revenue, build lasting diner relationships, and turn guests into loyal fans. Loyalty programs aren’t just a tactic; they’re a strategy ...

Loyalty marketing experts continue to debate how to fix loyalty programs they quietly acknowledge are underperforming. If a brand cannot prove its loyalty program has a meaningful, profitable impact, ...