Your lipstick isn’t just lipstick. That foundation isn’t just covering imperfections. Every swipe, blend, and brush stroke is actually rewiring your brain and changing how you move through the world.

"Blush is basically an instant facelift if you place it right," Christen told Parade via email. "Start with a light hand and ...

Makeup is no longer just about enhancing your features—it’s about completely reinventing them. The trending, ‘unrecognizable makeup,’ pushes beauty boundaries with jaw-dropping transformations. Unlike ...

Prepare to be amazed by an insane makeup transformation that pushes creativity and skill to the next level. From bare-faced to breathtaking, this stunning makeover showcases bold techniques, vibrant ...

Halloween is the Super Bowl of the make up industry, when you can throw caution to the wind and transform into anything you like. At Kryolan at 277 Bleeker Street in Greenwich Village, the team can ...

From Madonna, to Lucille Ball to Taylor Swift, a makeup artist is transforming herself into spot-on celebrity lookalikes using little more than eyeshadow, blush and lipstick. Makeup artist Kandee ...

Nope, that's not a human body hanging from a clothes hanger. While makeup tutorials are all the rage on YouTube, one makeup artist specializes in creating optical illusions with her impressive ...