The Mather Institute report found that the generations are more alike than stereotypes may suggest, particularly around technology adoption.

For Gen Xers, many of them had to grow up figuring out life on their own. That mindset has managed to help them in many ways, but might have also given them some bad habits as well. The habits that ...

True story. Back in 1999, I was writing a story for a glossy magazine out in Dubai. The country was beginning to shift from oil to tourism. It was prescient – something you might read about in The ...

It’s completely natural to feel nostalgic for the ‘good old days’ when the world around you continues to change. Everyone ...

Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. Gen X consumers expect intuitive, low-friction digital ...

Generation X is sometimes known as the forgotten generation. Born between 1965 and 1980 and sandwiched between baby boomers and millennials, GenX is currently the smallest generation, with only 65 ...