Virtual Reality (VR) is a technology that allows users to experience and interact with computer-generated environments in a three-dimensional space. Unlike traditional 2D displays, VR creates a sense ...

Virtual and augmented reality are two forms of media that can impact how advertisers build relationships with customers. Here is what you need to know.

The first tentative steps into virtual reality (VR) go back much further than some may think, long before the technological boom of the nineties and noughties. In fact, VR first saw the light of day ...

Virtual reality and its close relatives, such as extended reality, have been completely accepted into the workflow of high-end productions. Stepping into an LED volume, you can be transported anywhere ...

Mark Zuckerberg's vision for the metaverse was meant to reimagine how we interact with each other and the world, providing us ...

Since time immemorial, innovation has remained the pillar of the sports industry. Enhancing performance, captivating spectators, and improving accessibility are some of the ways in which this industry ...

Exposure therapy, in which patients gradually face the things and situations they fear, is among the most effective treatments for anxiety disorders, yet it remains underutilized (Pittig, Kotter, & ...